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Success Stories

How Dexatel revamped employee journey to ensure better employee experience and enable agile growth

About

Dexatel is a leading provider of business messaging and communications solutions that enable businesses to create exceptional customer interactions to connect better and sell more.

Founded in 2015, Dexatel is an employee-owned company committed to powering tailored interactions between businesses and their customers. With 24/7 world-class customer service, award-winning solutions, and affordability, Dexatel makes customer journeys memorable. A leader in CPAAS, Dexatel’s customers include Alibaba, Shopee, Tencent, and TikTok.

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Industry

Technology & telecommunications

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Project

Organizational redesign

Employee journey revamp

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Shape Up HR consulting agency specisling in HR transformation and HR technology

As a people first organization, Dexatel has been on a mission to ensure that people processes and HR function are agile enough to support global scaling and growth of the organization while providing the best possible employee experience. 

Challenges

Lack of organizational structure that supports growth

Flat org. structure didn’t allow for growth and best work distribution due to generalized roles and legacy teams.

Unclear rewards strategy

Lack of clarity on the salary structure and rewards mechanisms lead to disengagement and turnover. 

Outcomes

New organizational structure that supports future growth

Redesigned organizational structure with a new job architecture and success criteria provides clarity on development opportunities and supports both the existing business model and future organizational development. 

Rewards strategy that supports the new structure

Introduction of a clear job leveling and grading system gives employees more clarity on growth opportunities in the company and managers and HR are empowered to successfully develop existing workforce and new hires.

“We believe our greatest asset is our people. We recognized the need to not only attract top talent but also retain and develop our existing teams. This system is designed to bring transparency and fairness to our organization.”

 Lilia Yeghiazaryan , CEO

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